Experiential Marketing - An advertising strategy that focuses on immersing customers within the product by engaging them in as many ways as possible. Ultimately, helping customers form memorable, emotional connections with a brand to foster customer loyalty and improve customer lifetime value.


Facebook - Shift Summit 2019 • October 2019

- Driving Hardware Innovation with a World Class Pit Crew -
October 29, 2019 (9am - 4:30pm)


B/R Experiential SIZZLE REEL • Jan - Dec 2019 Events


BRxJumpOff • Las Vegas • July 6-8, 2018

BRxJumpOff was a first-of-its-kind Summer League Takeover with multiple events throughout the opening weekend. Events included an exclusive athlete & influencer lounge, private B/R Squad Influencer Dinner hosted by Lance Fresh, House of Highlights Fortnite Challenge, BRxJumpOFf Hakkasan Nightclub Takeover, BRxJumpOff Heart of Omnia Takeover and JaVale’s BRxJumpOff Liquid Pool Party.


BRxSNFShowdown • New York • June 20, 2018

B/R Football and Steve Nash teamed up for the first time to bring soccer to the forefront of the summer with a community-driven multimedia event in NYC.


BRxLA • Santa Monica • February 18, 2018

Bleacher report held an exclusive event at the Santa Monica Pier for NBA All-Star weekend. The day was fulled with basketball contests, special guest appearances, live DJ’s and a surprise performance by Jaden Smith.


BRxLargerThanLife • New York • May 2018

I created a 3’x3’ chalk stencil that was then spray painted on the streets of New York. “Mo Salah is #LARGERTHANLIFE - #SWEEPSTAKES @50th and Broadway - @BRFOOTBALL”